Event Dates 2019-04-03 - 2019-04-06 Notes Venue Malaysia International Trade and Exhibition Centre MITEC Description MIHAS is an annual 4-day trade exhibition held in Kuala Lumpur, Malaysia. MIHAS is hosted by the Ministry of International Trade and Industry MITI, Malaysia, and is organised by the Malaysia External Trade Development Corporation MATRADE. Respected as a modern, peaceful and prosperous Islamic country especially among OIC member countries, Malaysia has the added advantage of championing the halal cause. With more than 21,000 trade visitors flocking into the MIHAS 2018, it had resulted in total immediate and negotiated trade value of over billion. Today, MIHAS is the premier event that is not limited to the ASEAN region alone but is also supported internationally by the enthusiastic participation of International Pavilions from countries across the globe. Exhibitor information From Food & Beverage to Pharmaceuticals to Cosmetics, from Finance to E-commerce and Logistics to Tourism, the entire halal ecosystem meets at MIHAS, offering you an unbeatable platform to network, share market insights and ultimately, add to your bottom-line. Partner Voices Dallas already boasts 35,000 hotel rooms, award-winning global cuisine, and a walkable downtown. But we are just getting started. Visit Dallas is thrilled to announce that the city of Dallas is doubling down with a massive new convention center and entertainment district. Featuring 800,000 square feet of exhibit area, 260,000 square feet of meeting rooms, and 170,000 square feet of ballroom. The center will connect business travelers with dining and shopping options in the popular Cedars District means more places to get down to business, and even more ways to unwind. “Dallas is already a great meetings and conventions destination, with the accessibility of two major airports, affordable labor, and an outstanding hotel product,” said D. Bradley Kent, Visit Dallas senior vice president and chief sales officer. “The new center and Convention Center District will enhance Dallas’ competitive position and are exactly what our customers’ need and have been asking for." What’s New – AT&T Discovery District Located in the heart of Downtown Dallas, this new district on the AT&T corporate campus is tailor-made for groups of all sizes. It boasts a multi-sensory experience, including outdoor event space, the AT&T Theater, and multiple dining outlets including JAXON Beer Garden and The Exchange, a bustling food hall. Hotels Coming Soon Names like the JW Marriott Downtown, lnterContinental Dallas Uptown, and Hotel Swexan Uptown are adding luxury amenities and bountiful event spaces. The projects will debut in 2023 and beyond. JW Marriott This new, 15-story, 283-room hotel will open in the heart of the city’s downtown Arts District this year. The property features a 25,000-square-foot grand ballroom, as well as a spa, restaurant, lobby bar, fitness center, and a rooftop pool deck and bar. InterContinental Dallas Located in Cityplace Tower in Uptown, InterContinental Dallas will feature sweeping panoramic views of the Dallas skyline. Guests will enjoy spacious, high-end rooms and amenities, including more than 21,000 square feet of event space. Hotel Swexan Hotel Swexan, a new, 22-story luxury property, is rising in Uptown’s Harwood District and will make its mark on the Dallas skyline. Opening this year, it is a sculptural building with cantilevered upper floors, as well as a 75-foot rooftop infinity-edge swimming pool and a hidden underground lounge.
TheHalal in Travel conference will be held at MIHAS on 4th April 2019 and hosted by CrescentRating. This upcoming conference will a fusion of keynote speeches, interactive panel discussions, and specialist presentations that explore the latest trends and challenges to emerge in the Muslim travel market. Visit our booth 1S10 at level 1, Hall 4
MIHAS continues to empower the Global Halal Industry The global halal industry has grown tremendously over the past years. According to the State of the Global Islamic Economy Report published by Thomson Reuters in association with Dina Standards, the global halal economy isworthan estimate of US$ trillionacross the food, health, and lifestyle sectors,while Islamic finance assets were estimated to have reached US$ trillion in 2019. Malaysia has always been at the forefrontof this growth. This is due to its pioneering efforts in developing various facets of the halal economy andits position as a global halal hub. A major platform for this growth has been the Malaysia International Halal Showcase MIHAS. Organised byMalaysia External Trade Development Corporation MATRADE, MIHAS has provided global halal suppliers and buyers a credible platform to network and do business for about two decades. Adapting to the Pandemic with Virtual Technology The previous edition of MIHAS in 2019 saw incredible success, with the participation of over 1,000 exhibitors from 44 countries and creating over billion in potential sales. The year 2020, proved to be a challenge, mainly due to the COVID-19 pandemic,which caused uncertainties across the globe, disrupted the global supply chain, and ultimately reshapedtoday’s economic landscape. As 2021 rolled in, MIHAS decided it was time to rise above the challenges of the global disaster and pioneered its first virtual showcase. With the theme “Empowering Halal, Tomorrow, Together”, the 2021 showcase began on 9 September and concluded on 31 December 2021. Digital technology proved its relevance during the pandemic as MIHAS incorporated cutting-edge technological innovations in its virtual version. MIHAS 2022 featured virtual exhibition booths that were brought to life via a full multimedia microsite. Trade visitors could view the products and services showcased from the safety and comfort of their homes. Being fully online also allowed exhibitors to connect with trade visitors from overseas, with live chat being a helpful mode of communication 24 hours a day, seven days a week. In addition, AI-assisted business matching sessions enabled MIHAS exhibitors to better network with trade visitors and communicate with participants. Other activities included live knowledge sharing sessions, conferences, and webinars with market leaders offering trade visitors and exhibitors more networking opportunities. Exhibiting brands benefitted from real-time data access that is crucial for analysis and brand development, and to remain competitive in today’s highly digitalised environment. Succeeding Despite the Obstacles The option of securing virtual booths was popular with exhibitors, with the added services being around-the-clock accessibility which was particularly convenient for international visitors from different time zones. They were also supported by MATRADE's 46 international offices. Mr. Mohd Mustafa Abdul Aziz, MATRADE’s Chief Executive Officer noted that the virtual exhibitors performed very well, with strong sales across all the sectoral pillars that MIHAS was championing. It is apparent that MIHAS has made a strong comeback despite twoyears of absence and being presented for the first time through a virtual format. There were initial concerns if the industry will react positively to the virtual format, and to our pleasant surprise, the response has been overwhelming”, he stressed. MIHAS 2022 experienced strong increase in the number of participants from international companies, highlighting the trust among global business communities towards the event. This year’s virtual showcase had exhibitors from 43 different countries, including first-time participants from Mexico, Guatemala, Colombia and Trinidad and Tobago. With the intention to widen perspectives about the halal industry, the virtual event showcased the 12 key pillars of MIHAS – each representing a growing halal market across the globe. The 12 key pillars were food and beverage education pharmaceuticals services and enablers franchise modest fashion Islamic finance cosmetics and personal care media and recreation Muslim friendly travel e-commerce and food technology Among the 12 pillars, sectors that recorded the highest total sales were Islamic financial services, food andbeverages, pharmaceuticals, toiletries & cosmetics, prepared food, and palm oil products. In line with the Halal value system, there is a growing global trend of consumers preferring cruelty-free brands that areethical and responsible in their business practices. Towards this end, MIHAS 2022 also emphasised areas related to sustainable innovations and initiatives. MATRADE aspires for next year’s 18th editionto run on a bigger scale, further improving on the integrated hybrid format of both physical and virtual configuration in hopes of reaching out to more Halal industry players. Contact MATRADE's 46 Worldwide Offices Now
FMM53rd Annual General Meeting on Thursday, November 25, 2021; Summary and Highlights of the 289th meeting of the FMM Council held on May 31, 2017
MANY may think that a halal certification is mostly for the food and beverage F&B industry, but it is more than just that. The global halal market is projected to be worth US$3tril RM12tril by 2022 and will outpace the world growth by more than Leveraging on this figure, Malaysia External Trade Development Corporation Matrade will be organising the 16th Malaysia International Halal Showcase Mihas from April 3 to 6, 2019 at Malaysia International Trade and Exhibition Centre Mitec, Kuala Lumpur. Dubbed the world’s largest halal trade fair, Mihas serves as a platform for local small and medium enterprises SMEs to showcase their halal brands to the global business audience. “From my perspective, Mihas should not be looked at purely as an event, but rather, a showcase of Malaysia at large,” said Matrade chief executive officer Dr Mohd Shahreen Zainooreen Madros. “It is also a signature halal industry programme and Malaysia being a progressive Muslim nation, has a lot to offer,” he said during the Mihas Business Association Hi-Tea. A pioneer in the halal industry, Shahreen added that Malaysia has the capacity and competitive advantage in the field. “We spearheaded halal industry for so long, and we have developed a mature ecosystem; much of it was on F&B. “Moving forward, we cannot look at Mihas and halal industry limited to only F&B; the halal Muslim lifestyle is a much wider concept which includes finance, cosmetics, pharmaceuticals, tourism and more,” he said. Interestingly, Shahreen noted that the biggest buyers of halal products are not necessarily from Muslim countries. “China is surprisingly a big taker on halal products, this is because the halal certification is no longer seen in a religious context but seen as quality marker,” he added. Shahreen said products carrying the halal certification by the Islamic Development Department Jakim are well-regarded, and this helps to strengthen Malaysia’s branding overseas. For Mihas 2018, Mihas has proven to be successful by generating over in sales – an increase of from Mihas 2017. “Mihas provides a conducive platform for Malaysian companies to discover global opportunities at the comfort of their own home country while at the same time, learn about the industry from their international peers.” In addition to trade shows, there will be other programmes and events held concurrently with the exhibition, including Matrade Trade Talk, Halal Trade Finance Conference and MyPitchMihas among others. Mihas 2018 has attracted over 778 exhibitors from 32 countries and 21,000 visitors worldwide. To be part of Mihas 2019, visit
MalaysiaInternational Halal Showcase (3-6 April 2019) MIHAS is an annual 4-day trade exhibition held in Kuala Lumpur, Malaysia. MIHAS is hosted by the Ministry of International Trade and Industry (MITI), Malaysia, and is organised by the Malaysia External Trade Development Corporation (MATRADE). We are finding to expand the Abbralife products
17th Malaysia International Halal Showcase from 9 Sept 2021 By Rafiq Vayani KUALA LUMPUR The world’s largest halal trade fair, Malaysia International Halal Showcase MIHAS 2019, organised by Malaysia External Trade Development Corporation MATRADE, returns for its 16th edition gathering the biggest congregation of halal businesses to date. With over 1,000 booths displayed, MIHAS 2019 brings together buyers and sellers from over 44 countries to Kuala Lumpur. MATRADE’s Chairman Tan Sri Dr. Halim Mohammad during press conference MIHAS 2019 plays an even bigger role for the growth of halal industry globally by highlighting emerging halal sectors apart from Food & Beverages, such as Islamic Finance, Pharmaceutical, Logistics, Cosmetics, Travel, Modest Fashion and eCommerce. According to MATRADE’s Chairman Tan Sri Dr. Halim Mohammad, this strategic approach will strengthen the awareness on the halal’s potential and its values to the economy to the world community. “Malaysia boasts a comprehensive ecosystem for the Halal industry development. This includes Halal certification systems, standards and regulations, infrastructures, incentives, human capital and Islamic banking that is supported by effective frameworks from Governmental institutions. This leads to a holistic Halal ecosystem and provides a great opportunity for us to market our local halal brands globally,” he said. MIHAS 2019 Meanwhile, MATRADE’s Chief Executive Officer, Dato’ Wan Latiff Wan Musa mentioned, in responding to the growing acceptance for Halal products and services, MATRADE uses MIHAS as a means to include Malaysian companies into the global supply chain and for the world’s businesses to collaborate with each other. “In enhancing the competitiveness of Malaysian companies in international trade MATRADE will execute its initiatives to improve the companies export readiness, strength in market orientation and industry engagement. MIHAS is a perfect platform for us to address these,” Dato’ Wan Latiff said. MIHAS 2019 MIHAS 2019 is part of the Global Halal Summit GHAS launched today by YB Datuk Seri Dr. Mujahid bin Yusof, Minister in the Prime Minister’s Department. The launch of GHAS marked the opening of MIHAS 2019 and was attended by Dato’ Lokman Hakim Ali, Secretary General of Ministry of International Trade & Industry MITI, Datuk Haji Mohamad Nordin bin Ibrahim, Director General of JAKIM, Tan Sri Dr. Halim Mohammad, Chairman of MATRADE, Datuk Dr. Afi-fi Al-Akiti representing the Palace of Perak and Mr. Hairol Ariffein Sahari, Vice President of the Halal Industry Development Corporation. Since its inception in 2004, MIHAS has become an event for local and foreign businesses to thrive in the Halal trade and to contribute significantly to the global Halal economy. This year, MIHAS will take place from 3-6 April 2019 at MITEC and will feature an exhibition of halal products and services from over 44 countries, global business matching programmes International Sourcing Programme, Hosted Buyer Programme and MIHAS Connect, conferences and seminars held in conjunction with MIHAS, product launches and many more. MIHAS 2019 is open for trade visitors from Wednesday, April 3 to April 5 and open for the public on Saturday, April 6, 2019, from 10 am to 7 pm at Malaysia International Trade & Exhibition Centre MITEC, Kompleks MITEC No. 8, Jalan Dutamas 2, Kuala Lumpur.
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malaysia international halal showcase 2019
